Organizational culture is an extremely important strategy that will boost the productivity of any business or company, because a motivated and committed team is a productive team. Organizational culture ensures that this performance is not affected.
This is a concept that began to take shape in the school of human relations, and was evidenced through experiments that allowed us to find subjective aspects in the reality of organizational culture . It was Elton Mayo, a social theorist, who proved that the environment has an important impact on the objectives and actions that are put into practice to achieve them.
It has been proven that teams that align with company objectives are more successful. For this reason, in this article we will discuss organizational culture, its characteristics, importance, and some tips to improve it.
What is organizational culture?
Organizational culture has had different definitions over time. Although it has been the focus of various research, we can define organizational culture as the set of beliefs, habits, practices, etc. that members of an organization share.
Strengthening organizational culture suggests strengthening the bonds of corporate identity. All businesses or companies have an organizational culture, but not all of them are a controlled and defined factor. They must therefore reinforce their identity and this will help them pursue their objectives.
Employees will feel identified or not with the organizational culture of your company, as we have mentioned previously, by having a better culture, focused on the values of the company, employees tend to be more productive and efficient.
Why strengthen organizational culture?
Organizational culture ensures that the company's principles and values are the basis of all its processes, motivations and standards. The three basic principles are: its structure, its methods and the way in which it relates to its members. All points must be taken into account equally in order to be successful.
From the outside, organizational culture is related to the idea or vision that a company has. And from the inside, it has to do with the relationship between workers, their environment, and the measures implemented by the company to improve the relationship.
The most important thing is to be guided by values, from a coherent discourse, to establish a transparent relationship between workers and the company, so that they can identify with what the organization says and does.
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What are the types of organizational culture?
From the point of view of psychologist Roger Harrison, organizational culture can be classified into four types and everything depends on the organization:
1. Standards-oriented
Security and stability are priorities for companies that base their organizational culture on standards. They are characterized by relying on sanctions and strict compliance with their standards to achieve success.
2. Orients to power
The most important thing is to stand out from the competition, so all decisions are geared towards maintaining and surpassing your position in the market. This usually translates into an individual work dynamic with little communication between departments.
3. Results-oriented
Focused on efficiency and resource optimization, its priority is to meet goals and it is characterized by saving resources.
4. People-oriented
The priority is the team, its personal and professional development. Leaders are focused on encouraging and rewarding motivation.
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What are the benefits of having an organizational culture?
We present some of the aspects that you should take into account to have a structured and defined organizational culture to take advantage of its benefits:
✅ Defines the identity of the company . It ensures that you convey the image you want and differentiates you from the competition.
✅ Increases motivation. Gives employees the drive to feel engaged and achieve better results.
✅ Reinforces values. Values are used to help employees act more efficiently and strategically.
✅ Get the best talent. Organizations with a well-structured culture make their employees happy and attract qualified personnel.
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