Community Manager - Social Media Marketing
By Valeria Munoz | Digital Marketing and Advertising Strategies Specialist
15 day refund guarantee
This course includes:
▪️ 04h 20m duration on demand
▪️ 51 lessons
▪️ 28 downloadable resources
▪️ Available on mobile devices
▪️ Access forever
▪️ Language:
- Spanish
▪️ Unlimited consultations
✦ Bonus: Diagnosis of your Instagram
⚑ Certificate of completion
What you will learn
What you will learn
🟧 You will master proven strategies from the digital world that will make your social networks shine and achieve superior results.
🟧 It will teach you how to learn and implement proven strategies to capture the attention of consumers through each social network.
🟧 It will explain where you can find qualitative and quantitative reports to analyze the metrics of your work.
🟧 You will learn essential tools and tactics for each social network to attract your ideal consumer and increase your sales.
🟧 You will be able to build loyalty in your community and grow your social networks significantly.
🟧 You will learn to generate valuable content that is focused and applicable for each social network.
🟧 You will learn how to create your first advertising campaigns on Facebook, Instagram and Twitter
Course content
Course content
U1: Introduction of a Community Manager
- What are social networks and their importance?
- What is a community manager? Main characteristics
- How to define the pillars of your content
- Main CM tools
- How to submit reports
- Community Manager The key to mastering social media
U2: Facebook in your Marketing strategy
- Why use Facebook in your business
- How to create a Facebook Fan Page
- How to optimize your profile and create content on the Fan Page
- How does Facebook advertising work?
- Create your advertising campaigns on Facebook
- Facebook Your strategic ally for the growth of your business
U3: How to do marketing on Instagram?
- Why use Instagram for your business
- How to create an Instagram account
- Switch your account to business and optimize your profile
- How to Create a Unique and Eye-Catching Bio
- Content for Instagram
- Instagram Stories
- How does advertising work on Instagram?
- Creating advertising on Instagram Ads
- Instagram Your Passport to Success in Digital Marketing
U4: Twitter as a digital marketing strategy
- Why use Twitter in your business
- How to create a Twitter account
- Creating your Twitter profile - Tips on how to choose a name - Bio
- Creating Creative Content for Twitter - How to Highlight an Important Tweet - Threads
- Twitter as an advertising medium
- Create advertising campaigns on Twitter
- Twitter The Ultimate Tool to Boost Your Digital Marketing
U5: How to do marketing on Pinterest and be successful?
- Why use Pinterest in your business
- How to Create a Pinterest Account - Optimize Your Profile
- Create Boards - Secret Boards
- Examples of content on Pinterest
- Pinterest in your marketing strategy
- Pinterest The Art of Conquering Digital Marketing with Images
U6: YouTube tool to increase your leads
- Why use YouTube in your business/Learn how to create your account
- Defining your YouTube channel goals/ Keywords
- Optimizing your YouTube channel/How to create your channel banner/Eye-catching description/Adding a trailer
- Tutorial on how to upload videos
- Get followers/Create your URL
- Verifying your YouTube channel/Advanced settings
- How to view your channel metrics
- YouTube The Audiovisual Tool That Will Multiply Your Leads
U7: How to do marketing on LinkedIn?
- Why use LinkedIn in your business/How to create a LinkedIn account/Full tutorial
- Change your LinkedIn URL
- Examples of content on LinkedIn
- LinkedIn Marketing Techniques
- LinkedIn The Professional Platform that will Boost your Leads
U8: Email Marketing
- E-mail Marketing: Mass email sending
- Lead Nurturing: Interaction with potential clients.
- MailChimp
- Use MailChimp to send mass email messages.
- Tools for email automation
- What is Active Campaign and why choose this software?
- Automate your sales process
- Email Marketing The Art of Converting Emails into Sales
U9: Email Marketing
- Autoresponders
- Content creation: Content creation
- Social Media Marketing: Planning, programming and publishing content on social networks
- Tools for content automation
- Main CM tools
- How to submit reports
Course evaluation
- This course contains a final exam
G-Tools: For Students
- Exclusive access to cutting-edge student tools: improve your employability, participate in exclusive events, take advantage of our intelligent virtual assistant, and more.
⚑ Certificate of completion
- Your personalized digital certificate, a unique badge of your achievements, with international validity, course duration and QR code for instant verification.
__
Downloadable resources:
📎 Set of actionable guides and templates
▸ Master Social Media Marketing Guide
▸ Social Media Strategy Guide
▸ Social Media Audit Guide
▸ Editable template: Competitor analysis
▸ Editable template: Social Media Audit
▸ Editable template: publication calendar
📎 Personalized evaluation of your Instagram profile:
🎁 Sign up TODAY and get an exclusive, personalized Instagram profile review as a gift!
Available only for 50 Students.
We will provide you with practical and actionable recommendations to:
▸ Define your target audience and create an engaging bio.
▸ Develop a coherent and professional aesthetic for your feed.
▸ Create high-quality content that engages your audience.
▸ Use the most effective hashtag strategies.
▸ Measure your progress and optimize your strategy.
With our help, you can:
▸ Increase your number of followers.
▸ Generate more engagement with your content.
▸ Boost your personal brand, business or clients.
▸ Stand out in a competitive market.
Description
Description
✔️ The skills of a community manager have become highly in-demand in the job market, which is why we decided to teach it through a COMPLETE and practical course that compiles strategies, tactics and step-by-step instructions, without fillers, to succeed as a Community Manager (CM).
We will begin by learning what a community manager is, their responsibilities and the type of work they do behind the social networks of brands. In addition, you will see in detail their daily tasks, the essential tools that every CM must know and manage to optimize their daily work.
You will delve into the digital ecosystem of community management, learning, first of all, how to define content pillars using an easy method that generates effective results. You will see what each social network is used for—because not all networks serve the same purpose—and finally, you will understand how to present professional reports.
We will then teach you, step by step, how to succeed on each social network, helping you implement tactics that work on each of the main social networks; Facebook, Instagram, YouTube, LinkedIn, Pinterest and X (formerly Twitter). Once you have a clear picture of each network, the content and strategies, you will learn to perform analyses to efficiently meet the expectations of your audience.
You will create a content calendar step by step, and although a community manager does not necessarily generate content and launch advertising campaigns on Facebook Ads, you will also see both topics that will further enhance your profile as an advanced Community Manager. You will learn how to take advantage of real-time opportunities for the good of your brand and, last but not least, how to use social media management tools.
Throughout this course, you will have downloadable templates that you can fully customize to apply to your clients' social media strategy and planning.
Companies from all industries invest in the development of their teams with this course from G-Talent and Valeria Munoz
Valeria Munoz
Digital Marketing and Advertising Strategies Specialist
About Valeria Munoz
About Valeria Munoz
Digital Marketing and Advertising Strategies Specialist
Instructor with over 10 years of experience in creating and managing digital campaigns. With a solid background in marketing and graphic design, Valeria has dedicated her career to training professionals in the use of key tools to maximize their online presence and optimize their marketing results.
Valeria Muñoz has developed a wide range of courses at G-Talent that cover everything from social media management to advanced advertising strategies and data analysis. Her courses include Community Manager - Marketing on Social Networks, where she teaches how to effectively manage and build digital communities; Facebook ADS: Advanced Strategies and Facebook and Instagram ADS, in which she delves into the creation and optimization of advertising campaigns on these platforms; and Google ADS - From Scratch, which provides a complete guide to mastering advertising on Google.
Additionally, Valeria has created specific courses such as Google Analytics, for data analysis and campaign tracking; Email Marketing: Create Your First Campaign, where she guides students in creating effective email campaigns; and Graphic Design for High Impact ADS, which combines her expertise in graphic design with marketing to create visually appealing ads that capture the public's attention. Her course Fundamentals of Digital Marketing offers a solid foundation for those who want to get started in the world of online marketing.
What makes Valeria different?
▪️ Comprehensive Experience in Digital Marketing: Valeria combines knowledge in marketing, advertising and graphic design, offering comprehensive training that covers all the key aspects of digital marketing.
▪️ Practical and Applicable Approach: Their courses are designed so that students can immediately apply what they have learned, improving their digital campaigns with effective strategies and advanced tools.
▪️ Creativity and Strategy Combined: Valeria not only teaches advertising strategies, but also guides her students in the creation of visually striking content, which is essential for the success of campaigns.
If you're ready to take your digital marketing skills to the next level and learn from an industry expert, Valeria Muñoz's courses at G-Talent are the ideal option.
Personalized diagnosis on your Instagram profile!
Sign up today and be one of the lucky students who will receive a personalized diagnosis of their Instagram profile from our expert and Marketing Director, Romina Iaconelli.
Improve your techniques for managing this important social network and boost your results with this unique resource.
Limited places available, sign up now!
EXCELENTE CURSO
Los módulos son muy completos y prácticos. He aprendido nuevas estrategias que ya estoy aplicando en mi trabajo.
Este curso es una guía completa para cualquier persona que quiera dominar el marketing en redes sociales. ¡No puedo esperar para ver los resultados!
Este curso cubre todo lo que necesitas saber sobre marketing en redes sociales. ¡Estoy emocionado por aplicar lo que he aprendido!
Este curso me ha proporcionado una visión completa y actualizada del marketing en redes sociales. ¡Estoy listo para llevar mis habilidades al siguiente nivel!
Este curso ha superado mis expectativas. Los contenidos son claros y la plataforma es muy fácil de usar. ¡Vale cada centavo!
Lecciones prácticas excelente contenido
Buen curso para adentrarse en el marketing en redes sociales. Me hubiera gustado más ejemplos prácticos, pero la información proporcionada es sólida y útil para desarrollar habilidades como Community Manager.
Interesante curso para quienes desean convertirse en Community Managers. Me gustaría que se profundizara más en la analítica de redes sociales, pero en general ofrece una buena base para empezar en este campo tan dinámico.
Increíble curso de Community Manager! Aprendí estrategias efectivas para gestionar redes sociales y potenciar la presencia de una marca en línea. Muy recomendado para quienes quieren destacar en el mundo digital
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