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Branding and visual identity for startups

Develop your startup's branding and visual identity, inspired by market success stories. Boost your brand now!

By Clara Gomez | Brand Strategist and Entrepreneurship Consultant

👥 10.344
(268)
$13.99 USD $74.99 USD

15 day refund guarantee

This course includes:

▪️ 6h 10m duration on demand

▪️ 17 lessons

▪️ 13 downloadable resources

▪️ Available on mobile devices

▪️ Access forever

▪️ Language:

  • Spanish

▪️ Unlimited consultations

✦ Bonus: Branding and visual identity guide + Complete guide set

⚑ Certificate of completion

What you will learn

🟧 You will practice how to create attractive logos to attract the attention of potential clients.

🟧 You will learn how to choose the color palette that best represents your startup.

🟧 You will learn how to carry out a successful branding strategy that will make your startup impact the market.

🟧 You will study the steps that will allow you to define a minimum viable branding for your startup.

🟧 You will learn the most effective way to create a memorable brand that will make your customers fall in love.

Course content
U1: First steps in the world of branding and visual identity
  • Introductory concepts
  • What are startups doing today in terms of branding?
  • Branding strategy for startups
  • Branding strategies for startup success
U2: What should branding have?
  • Branding for your startups
  • Famous logos to inspire you
  • Branding? Why?
  • How to choose your brand colors?
  • Basic elements of visual identity
  • 5 tips to define a powerful graphic identity
U3: Achieve a visual identity that will make you fall in love
  • Tips for a good visual identity
  • Minimum viable branding
  • What should a logo have?
  • 6+1 steps to help you define your branding
U4: Brands that are not forgotten!
  • Most famous branding examples
  • What is the process for creating a memorable brand?
  • Brands that conquer memory through Burn Branding
Course evaluation
  • This course contains a final exam
G-Tools: For Students
  • Exclusive access to cutting-edge student tools: improve your employability, participate in exclusive events, take advantage of our intelligent virtual assistant, and more.
⚑ Certificate of completion
  • Your personalized digital certificate, a unique badge of your achievements, with international validity, course duration and QR code for instant verification.
__
Downloadable resources:

📎 Downloadable Guide Set:

▸ Branding and visual identity guide for startups
▸ Digital Marketing Fundamentals Guide
▸ Graphic Design Guide for High Impact Ads

Description

Develop the basic elements associated with the branding and visual identity of a startup.

In this course we offer you the most basic tools and advice that small businesses have used to make an impact on the market.

Remember! All businesses started out small. In each lesson we will cover everything from the concept and importance of branding to the definition of each of its components, as well as a sample of free online tools to help you start step by step in creating certain elements of your brand.

Companies from all industries invest in the development of their teams with this course from G-Talent and Clara Gomez

Customer Reviews

Based on 268 reviews
82%
(221)
15%
(40)
3%
(7)
0%
(0)
0%
(0)
F
Fernney Gomez
Curso muy práctico

El curso Branding e identidad visual para startups es muy práctico y me ha dado consejos que puedo aplicar en mi startup. Aprendí cómo crear un manual de marca, cómo utilizar la marca en los diferentes canales de comunicación y cómo medir el éxito de la marca.

M
Magda Hurtado
Excelente manera de aprender sobre los fundamentos del branding y la identidad visual

El curso Branding e identidad visual para startups es una excelente manera de aprender sobre los fundamentos del branding y la identidad visual. El curso es muy completo y cubre todos los aspectos de la creación de una marca, desde la investigación y el análisis hasta el diseño y la ejecución. Estoy muy satisfecho con el curso y lo recomendaría a cualquiera que quiera aprender sobre branding.

P
Piedrahita
Excelente

El curso Branding e identidad visual para startups me ha ayudado a entender la importancia de tener una marca fuerte y una identidad visual coherente. Aprendí sobre los diferentes elementos que componen una marca, cómo crear una identidad visual que sea memorable y cómo utilizar la marca para conectar con el público objetivo.

Ver más reseñas

Clara Gomez

Brand Strategist and Entrepreneurship Consultant

About Clara Gomez

Brand Strategist and Entrepreneurship Consultant

With over 8 years of experience in branding, business creation, and emerging technologies, Clara has guided startups and freelancers on their path to success, teaching them how to leverage innovative tools and effective strategies to stand out in their industries.

Clara Gómez has dedicated her career to training entrepreneurs and freelancers in the creation and development of their personal brands and businesses. Her expertise in Branding and Visual Identity allows her to help startups define their brand image and establish a solid presence in the market. In addition, Clara teaches how to use the CANVAS Model to design personal brands that resonate with the target audience.

With a focus on innovation, Clara has also developed a course on NFT Creation, where she explores the opportunities that this emerging technology offers to digital entrepreneurs. Her course Create your own business in 9 steps is a practical guide for those who want to launch their venture in a structured and effective way. In addition, in her course ChatGPT for Entrepreneurs, Clara teaches how to use this powerful artificial intelligence tool to optimize management and content creation in a business.

Clara also offers training in modern business models such as Dropshipping and specific strategies for Freelance Entrepreneurs, helping them start and scale their businesses from scratch.

What makes Clara different?

▪️ Comprehensive Approach to Entrepreneurship and Branding: Clara combines her experience in branding with a deep knowledge of modern business models, providing comprehensive training for entrepreneurs.
▪️ Innovation and Technology: Her ability to integrate emerging technologies such as NFTs and ChatGPT into business strategies makes her a leader in teaching digital tools to entrepreneurs.
▪️ Pragmatism and Action: Clara focuses on offering clear, actionable steps, ensuring that her students can put what they have learned into practice and see tangible results in their projects.

If you are ready to build your personal brand, launch your own business or explore new opportunities in the digital world, Clara Gómez is the instructor you need.

Discover the added value: G-Tools and much more

In addition to high-quality content, this course gives you access to G-Tools, a suite of tools and resources designed to enhance your learning and your career.

Employability support resources, live events and take advantage of Aixa.IA's artificial intelligence to resolve your questions at any time.

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